Product Content Optimization

Manage Product Data

The possibilities for continually expanding product content are many. Good product content potentially gives you better visibility on our platform, which means more clicks and more potential sales.

Basically, the taxonomy on Conrad's site is divided into the following segments:

  • Categories
  • Attributes
    • Text Attributes
    • Value List Attributes
    • Numeric Attributes
  • Value Lists

As you already know, certain information is essential for product creation, but beyond the rudimentary product creation, further information should be maintained for each item at both the global and item group level.

In the Conrad world we are talking about a total of almost 50 global attributes, which can be maintained for each item. On the other hand, we are talking about around 10,000 other attributes that can only be maintained at the level of certain article groups, for example the display diagonal of monitors or televisions.

 

You can find many more useful tips for optimizing your content here in our documentation: