To make sure that customers who use the product search function get results that are as accurate as possible, we’ve made providing a certain type of product information mandatory.

Content optimization significantly improves the user experience. Moreover, product pages that display optimised content get more views and have higher conversion rates. Optimization involves a string of measures closely related to what is required in nowadays SEO, to make your pages stand out as much as possible.

Product description

Product title format

Additional product data