Manage Product Data

Catalog management

One way to improve the visibility of your products on our platform is maintaining your product-related content. In general, you can update product data at any time by overwriting the existing information. To do this, log in to your Mirakl account and upload the latest product data file.

Product data updates

You can update product master data no more than 3 times a day!

Product data update

We recommend you update product master data no more than once every day. This is perfectly okay.  Moreover, maybe consider only updating products whose information has changed instead of uploading a full data set.  

Many of our sellers do this at night or over the weekend which minimises system load and upload queues. This also helps provide customers with a positive shopping experience since it reduces waiting times and brings down bandwidth costs.

Follow the usual procedures and opt for automated uploads per  FTP Upload,  API . Alternatively, do a manual upload by logging in to your shop account and selecting under  Catalog the button import products.

Uploading the data results in the relevant product information being automatically overwritten. This also means that uploading empty fields will delete their current content.

 

Be aware: 

This only affects product updates.

 

The Offers (offer uploads) continue to be updated whenever there is a change.  So you ensure that stocks, delivery times and prices are up to date.

Update for images and documents

Product images and documents will only be updated if the URL of an asset has changed.

If you need to use a different image or edited product documents but want to keep the current URL of the asset, we recommend you add the date to the URL query string. This ensures the new asset being retrieved automatically. 

Example:

Old URL  :  https://....Bild.jpg 
New URL:  https://....Bild.jpg?20240507

The use of random numbers or counters in URLs is not allowed as it will inevitably trigger asset reprocessing

TAbove not only incurs additional costs and increased processing times for you as a seller. Constant re-processing results in unnecessary waiting times for all marketplace users. So, please prevent what is essentially a waste of energy.

Product content

One way to improve the visibility of your products on our platform is maintaining your product-related content. Providing comprehensive and informative information will increase your visibility on our platform. Means more people will click on our products which boosts your chances of selling. Here is how it works:

Product content optimization

There are plenty of ways in which you can keep expanding product-related content. Well-written content helps increase your visibility on our platform. Means more people will click on your products which, in turn, boosts your chances of selling.  

Product-related content on our webpage is structured using the following elements:

  • Categories
  • Attributes including
    • Text content attributes
    • Attributes assigned to lists of values
    • Numerical attributes
  • List of values

As you know, creating product master data requires a set of basic information. However, you are able to provide additional details for each product both at the global and the product category level.

Globally, there are 50 attributes available for each product. Looking inside at product categories, you can choose from about 10.000 attributes to be assigned to certain product groups, such as screen sizes (display diagonal) of PC monitors and TV.

Please read our guidelines for content optimisation below:

Offer and product deletion

Please delete all offers and products that are no longer available, e.g. EOL or sold out, at regular intervals.

How to delete offers and product data.

Deleting offer data

  1. Identify the products that need to be deleted prior to making a change to a mandatory field (see also upload and conversion error reports). Use product IDs to find the relevant products.
  2. Create a "offer data deletion file", e.g. as part of your scheduled offer data updates. Enter “delete” in the “Update/Delete” column.
  3. Import the file.  Manually in “Price and stock” -> "File Import"  (or automatically as you usually do). Set the import mode to “Normal”.
  4. Check whether the upload contains any errors (“Price and stock” > “File imports” > “Track offer Imports”). 

Deleting product data

  1. Make sure you complete this step a couple of hours after deleting the sales details. If the product is still live and on sale this won’t work.
  2. Create a deletion file for the relevant products. Enter “invalidate” in the “Product invalidation marker” column.                                                   
  3. If you use our excel template, proceed in the same way (automatically or manually upload ) as you would uploads your new products.
  4. If you use Mapping, you need to map the “Product invalidation marker” column value employing the configuration assistant. Afterwards, upload the file either automatically or manually.
  5. Check whether the upload contains any errors (Error report in the Mirakl menu  "Catalog" ).
  6. Product data will be deleted overnight (N.B. For a product to be displayed on the gateway, you also need to create the according offers).

Creating new product data

After the relevant products have been deleted overnight, the next day you can create new product data and offer data files as you usually do.

Please check internally how to delete offer data and product data at regular intervals.

You also need to delete product data if you want to remove products from your product range. This makes sure that the relevant content won’t no longer display on the webshop pages.

 

Quality requirements for media used to create product master data across the Conrad Group::

Product Image Requirements

Requirements for the creation of master data for a new product brand:

Requirements New Brands

All about creating product variants:

Create Product Variants

ElektroG / WEEE – Requirements and settings:

ElektroG / WEEE

 



More topics